Case Studies

Human Equation

B2B Website Revamp & AI Architecture Gap Fix

Transformed an 18-year corporate training brand from a legacy in-house site into an AI-optimized engine. We resolved AI search gaps, ensuring AI cite their programmes while turning visitors into qualified leads.
Optimised for Search
B2B Conversions
Optimise Web Performance
Author Authority Trust Signals

Simply Science LMS

Tech Support Elimination via Schema & AI Reputation Management

Integrated custom JSON-LD schema architecture and structured AI-driven knowledge bases to handle technical queries, eliminating support overhead and driving direct resolution for teachers and students.
Implementation Time
Support Overhead Cut
ChatGPT, Gemini & Perplexity
Schema Architecture

Proxifai

From Static Web Presence to AI-Recognized "Digital Institution"

Engineered ProxifAI’s digital architecture to move beyond basic search indexing and establish it as an authoritative “Source of Truth” across generative engines. We structured entity relationships, hard-linked brand credentials, and deployed ARM so ProxifAI is cited as a primary recommendation.
Verified by AI Engines
Verified Indiviual Profiles
1 Week Deployment From Scratch
Cited as Absolute Truth by AI
A premium gardening service vehicle operating in a residential area, demonstrating the real-world impact of modern AI-optimised web design and SEO in Perth for local business entity validation.

Perth Garden Magic

From a Single Homepage to a Local Search Engine Authority in Perth

A website overhaul replacing a single landing page with a high-converting Search Experience Optimisation (SXO) architecture. We anchored the brand on the founder’s personal identity and deployed localised micro-copy targeting suburban Perth homeowners—delivering Page 1 organic visibility and 5-star lead conversion.

Page 1 for “Canning Vale Gardening”
Suburban Query Dominance
Anchored on Trust & Identity
Trust Signal Conversion Copywriting

Human Equation

B2B Website Revamp & AI Architecture Gap Fix

Transformed an 18-year corporate training brand from a legacy in-house site into an AI-optimized engine. We resolved AI search gaps, ensuring AI cite their programmes while turning visitors into qualified leads.
Optimised for Search
B2B Conversions
Optimise Web Performance
Author Authority Trust Signals
Edit Template

Simply Science LMS

Tech Support Elimination via Schema & AI Reputation Management

Integrated custom JSON-LD schema architecture and structured AI-driven knowledge bases to handle technical queries, eliminating support overhead and driving direct resolution for teachers and students.
Implementation Time
Support Overhead Cut
ChatGPT, Gemini & Perplexity
Schema Architecture
Edit Template

Proxifai

From Static Web Presence to AI-Recognized "Digital Institution"

Engineered ProxifAI’s digital architecture to move beyond basic search indexing and establish it as an authoritative “Source of Truth” across generative engines. We structured entity relationships, hard-linked brand credentials, and deployed ARM so ProxifAI is cited as a primary recommendation.
Verified by AI Engines
Verified Indiviual Profiles
1 Week Deployment From Scratch
Cited as Absolute Truth by AI
Edit Template
A premium gardening service vehicle operating in a residential area, demonstrating the real-world impact of modern AI-optimised web design and SEO in Perth for local business entity validation.

Perth Garden Magic

From a Single Homepage to a Local Search Engine Authority in Perth

A website overhaul replacing a single landing page with a high-converting Search Experience Optimisation (SXO) architecture. We anchored the brand on the founder’s personal identity and deployed localised micro-copy targeting suburban Perth homeowners—delivering Page 1 organic visibility and 5-star lead conversion.

Page 1 for “Canning Vale Gardening”
Suburban Query Dominance
Anchored on Trust & Identity
Trust Signal Conversion Copywriting
Edit Template
  • All
  • AI Hallucination
  • AI Overviews
  • AI Reputation Management (ARM)
  • AI Visibility Gap
  • Answer Engines
  • Authority Gap
  • B2B Marketing
  • B2B Thought Leadership ROI
  • B2B Trust Signals
  • Brand Trust
  • Case Studies
  • ChatGPT
  • Congruent Ecosystems
  • Content Congruence
  • Content Strategy
  • Conversion Design
  • Conversion Strategy
  • Dark Data Extraction
  • Digital Authority Loop
  • E-E-A-T
  • Educational Selling
  • Entity-Based Discovery
  • F&B Industry
  • Funnel Stages
  • Gemini
  • Generative Engine Optimization (GEO)
  • GEO Secrets
  • GEO Shift
  • Google AIO
  • High-Authority Ecosystems
  • Keywords
  • Knowledge Graphs
  • Landing Pages
  • Lead Generation
  • LLM Citations
  • Local Business
  • Omnipresence
  • Online Reviews
  • Perplexity
  • Reputation Management
  • Sales Copywriting
  • Sales Funnels
  • Sales Strategy
  • Schema
  • Search Experience Optimization (SXO)
  • Search Intent
  • Thought Leadership
  • Traditional SEO
  • Traffic Retention
  • Trust Deficit
  • User Experience (UX)
  • User Psychology
  • Website Architecture
  • Website Revamp